Exactly...
I'd been meaning to write something along these lines (sort of) about how we should be ignoring the 2% at either end of the climate debate when I stumbled across this. I am still laughing and I actually pulled a muscle while crying when I read it the first time...The most depressing thing about the climate of endless, instant outrage isn't just the sheer futility of it all – because nothing actually changes apart from a few keys being bashed on the head by angry fingers – but that this very futility allows strange and frightening new creatures to thrive: weird specimens such as the "James Delingpole", which as far as I can tell is a sort of stick insect whose sole function is to irritate passing liberals. Their cries of dismay are his oxygen. Without them he will die. Consequently, there isn't a week that goes by without Delingpole causing some sort of kerfuffle, then running away laughing like a naughty boy who has just blown off through the headmaster's letterbox.
This is every day on Twitter, for ever. 9am: James Delingpole says trees are lesbians so we should saw their flat ugly tits off and fire them at Muslims using a petrol-powered catapult. 9.03am: An enraged section of Twitter spends nine hours ceaselessly promoting James Delingpole, to the delight of James Delingpole. 6pm: James Delingpole triumphantly closes his laptop and strolls away whistling, clicking his heels as a cartoon vignette closes around him.
Q: Who has won here? A: James Delingpole. Q: What's more offensive than that? A: Nothing.
Full article, by Charlie Brooker here: http://www.guardian.co.uk/commentisfree/2013/jan/13/django-unchained-jack-whitehall-james-delingpole